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		<title>PMEC Justification Toolkit</title>
		<link>http://pmecwest.com/pmec-justification-toolkit/</link>
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		<pubDate>Thu, 06 May 2010 15:07:35 +0000</pubDate>
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		<guid isPermaLink="false">http://pmecwest.com/?p=333</guid>
		<description><![CDATA[
Determining ROI
As a manager you may often be faced either with your own need to attend a professional conference or requests by your team members to attend one. Professional conferences can be expensive and not all budget managers understand their importance or the benefits derived by conference attendees. Use the information below to help you [...]]]></description>
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		<title>Sessions 100 Years In The Making</title>
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		<pubDate>Tue, 13 Apr 2010 02:10:37 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
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		<guid isPermaLink="false">http://pmecwest.com/?p=302</guid>
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For over 100 years, anthropologists have been deeply studying people to understand what motivates them, what moves them and how they communicate that to each other.   Now you can learn insights about humans and culture crafted from a century of study and apply these insights to team communication.
Session: That’s not what I said!

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		<title>When It Comes To Customer Insights – We Bring A Lot More To The Table</title>
		<link>http://pmecwest.com/customer-insights-table/</link>
		<comments>http://pmecwest.com/customer-insights-table/#comments</comments>
		<pubDate>Tue, 13 Apr 2010 01:32:12 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
				<category><![CDATA[News]]></category>

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2 former chefs, turned brand anthropologists.  What they bring to the  table is a deep understanding of what moves and motivates people.  They  will slice through the noise and share with you a recipe for  understanding your customer. It’s a session so good you can taste it!
Session title:  Customer Visit 2.0

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		<title>Jon Hanley</title>
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		<comments>http://pmecwest.com/jon-hanley/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 19:10:13 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
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		<guid isPermaLink="false">http://pmecwest.com/?p=279</guid>
		<description><![CDATA[Jon Hanley is a lead  member of Procter &#38; Gamble’s newly formed Global Business Services innovation team.
Prior to this role he was the marketing strategy leader in P&#38;G’s shared services business where he led the application of brand and product management practices within the organization.  His work focused on strategic counsel for shared services and [...]]]></description>
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		<title>Dean Holmes</title>
		<link>http://pmecwest.com/dean-holmes/</link>
		<comments>http://pmecwest.com/dean-holmes/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 01:53:22 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
				<category><![CDATA[Speakers]]></category>

		<guid isPermaLink="false">http://pmecwest.com/?p=191</guid>
		<description><![CDATA[Dean is a frequent Guest Speaker, Radio Show Guest and Webcast Guest as a thought leader within the Social Media &#38; Marketing space. He has spoken with John Potter, USPS Postmaster General, Mark Angelson, former CEO of RR Donnelley and John Walter, former CEO at AT&#38;T. His focus today is on helping companies with Business [...]]]></description>
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		<title>Managing Products During Economic Volatility</title>
		<link>http://pmecwest.com/economic_volatility/</link>
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		<pubDate>Thu, 08 Apr 2010 01:25:16 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
				<category><![CDATA[Sessions]]></category>

		<guid isPermaLink="false">http://pmecwest.com/?p=179</guid>
		<description><![CDATA[Ongoing tough economic conditions are like the weather &#8212; everyone  talks about it, but it is challenging to do something about it.  We all  need to understand how companies’ product decisions and strategic  directions are affected by difficult economic times, so BakBone surveyed  330 people worldwide with product management responsibility [...]]]></description>
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		<title>Emotional Design: What it is and how to do it</title>
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		<comments>http://pmecwest.com/emotional-design-what-it-is-and-how-to-do-it/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 01:22:43 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
				<category><![CDATA[Sessions]]></category>

		<guid isPermaLink="false">http://pmecwest.com/?p=176</guid>
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Why should you, as a product manager, care about Emotional Design?
How does Emotional Design get done and how does this impact  the development schedule?
How can you ensure that actionable information related to  emotional design is communicated throughout your organization?
How do you begin to manage the incorporation of emotional  design into a product [...]]]></description>
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		<title>Innovating The Customer Experience to Your Advantage</title>
		<link>http://pmecwest.com/customer_experience/</link>
		<comments>http://pmecwest.com/customer_experience/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 01:21:17 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
				<category><![CDATA[Sessions]]></category>

		<guid isPermaLink="false">http://pmecwest.com/?p=174</guid>
		<description><![CDATA[A few savvy companies have proven there is a new frontier that  includes and goes beyond product innovation.  These companies have made  the case for delivering purposeful customer experiences that create new  markets or new segments tapping the revenues, profits and customer  advocates that go with it.  These companies, [...]]]></description>
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		<title>Removing Roadblocks And Gaining Customer Insights</title>
		<link>http://pmecwest.com/removing-roadblocks/</link>
		<comments>http://pmecwest.com/removing-roadblocks/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 01:18:47 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
				<category><![CDATA[Sessions]]></category>

		<guid isPermaLink="false">http://pmecwest.com/?p=171</guid>
		<description><![CDATA[Ever find yourself not paying attention to what the customer is saying?  Every find yourself talking louder because they don’t seem to understand your brilliant point?  Ever walk away from your development team ‘hoping’ they deliver what they promised, but thinking they probably won’t?
How’s that working for you?  Even more to the point, how’s that [...]]]></description>
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		<title>What Every Product Manager Needs to Know About Security</title>
		<link>http://pmecwest.com/pm_security/</link>
		<comments>http://pmecwest.com/pm_security/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 01:14:49 +0000</pubDate>
		<dc:creator>PMEC Administration</dc:creator>
				<category><![CDATA[Sessions]]></category>

		<guid isPermaLink="false">http://pmecwest.com/?p=169</guid>
		<description><![CDATA[This session will discuss what constitutes information security,  provide some examples of recent breaches and talk about why it matters  to people even outside classical high-tech. It will then close with some  recommended market requirements.  It will not be very technical, and  not attempt to teach people about technical issues [...]]]></description>
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